Suwe Ora Jamu
I collaborated with Suwe Ora Jamu, a traditional cafe dedicated to preserving and promoting Indonesian jamu, a heritage herbal medicine. This project was particularly significant as jamu represents a rich cultural tradition in Indonesia, known for its natural healing properties and historical importance.
Project Details
Suwe Ora Jamu aims to introduce jamu to a younger generation, making it more accessible and appealing. The cafe sells various jamu blends and seeks to encourage young people to prepare these herbal medicines at home, with recipes tailored to be less bitter and more suited to modern tastes.
Coffee Table Book Design:
Coffee Table Book Design:
Created a visually stunning coffee table book that features high-quality photographs of jamu ingredients and house blends.
Designed detailed illustrations and how-to guides to assist readers in making their own jamu blends at home.
Focused on making the book aesthetically pleasing to attract and engage a younger audience.
Promoting Jamu Heritage:
Highlighted the cultural and medicinal importance of jamu through design.
Encouraged the preservation and continued use of this traditional Indonesian herbal medicine.
